Japan Fashion Shopping Guide

Discover clothing, accessories, and fashion shopping areas in Japan by style and budget.

Uniqlo (UT & Heattech)

ユニクロ

¥990~3,990

Japan-exclusive UT collaborations and Heattech basics.

GU

ジーユー

¥500~2,000

Affordable trendy fashion. Sister brand of Uniqlo.

MUJI

無印良品

¥500~5,000

Minimal lifestyle goods, clothing, and travel accessories.

Comme des Garçons PLAY

コムデギャルソン

¥10,000~20,000

Iconic heart logo tees. Tax-free at department stores.

Japanese Denim

日本デニム

¥10,000~30,000

Momotaro, Evisu, Samurai Jeans — world-class denim.